Tuesday, March 1, 2011

Creativity VS Innovation

Creativity as defined in Dictionary.com is “the ability to transcend traditional ideas, rules, patterns, relationships, or the like, and to create meaningful new ideas, forms, methods, interpretations, etc.; originality, progressiveness, or imagination”. While Innovation is defined as ‘something new or different introduced’. Basically, Creativity is the process of generating something new externally and subjectively, Its an internal word which can hardly be measured or defined. On the other hand, Innovation is the process of applying the creative idea in an outward work that can be easily measured and defined.
References:
http://creativityisfree.com/2008/06/06/creativity-vs-innovation/
http://www.corpchange.com/Resources/Changebytes/CreativityInnovation.aspx
http://lateralaction.com/articles/creativity-innovation/

Internet

Internet history has originators that go back to 19 century but the digital system came to use in the 90s. First computers were used to allow communication between the CPU and remote terminals. Later on many new systems were devised to allow more communication between countries with huge distance between each other in a faster way. Giving all this credit to Sir Timothy John “ Tim Berners-Lee”, Robert Cailliau and a student t CERN who first implemented communication between HTTP client and server via the internet.
Internet has changed many things in its user’s life. It made everything easier and made communication between countries via internet much easier than via phone. All these facilities made the internet the SERVER that connects all users together as if they live in a small village.
References:
http://en.wikipedia.org/wiki/Tim_Berners-Lee
http://en.wikipedia.org/wiki/History_of_the_Internet

Saturday, February 26, 2011

Saturday, February 19, 2011

Internet & Marketing

Internet and Marketing are related to each other, Marketing experts usually use the internet to learn more about their target, to specify the ways they will target them and convince them. Internet is also widely used in placing the ads that marketers use for targeting the audience. Many advertisements are placed on various websites that target specific people that fall between the target group. Moreover, other ways that Marketers use the internet is by targeting people by using the social network websites where you can directly contact your customer and get to the exact people that you need. Finally, internet is widely used in marketing and is a very important part of it that can’t be ignored.